Everyone says your site should “make money in your sleep,” but no one talks about the work it actually takes to make that happen. Every Wednesday, I cut through the endless chatgpt questions and give you straight-up, no-BS tips—so you can run your website with ease and confidence, whether you’re solo or leading a tiny but mighty team.

Your Website’s Secret Advantage

The Cali Girl Chronicles Newsletter

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marketing

web design

copywriting

seo practices

branding

website strategy

What you’ll learn about

Take a peak under the hood before you subscribe


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Brand Identity vs. Brand Positioning: Why You Need Both to Attract Your Dream Clients


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Reignite the Spark: Fall Back in Love with Your Website


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Make Subscribing Effortless, Keep Your Audience from Clicking Away


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The Website Checklist that Actually Matters


who is you shawty?

I know what it’s like to juggle a million things and still want a website that feels easy. But be so fr, figuring it out shouldn’t mean falling into a black hole of internet searches. That’s where I come in.

No tech bro nonsense, no overcomplicated fluff—just smart, simplified tips for the girls who want to run their business their way. And maybe an unhinged story or two along the way.

Left brain web wiz turning the internet into gwerl world

I'm joyce